MAJOR RESPONSIBILITIES:

• Coordinate the development and distribution of information regarding district events, community programs, and public information.

• Develop and implement a comprehensive public awareness and communication system using direct contact, mass media, and other avenues.

• Prepare and disseminate press releases to elevate public awareness.

• Collaborate closely with governmental and community agencies for news conferences and media events.

• Act as the primary liaison between the school district, media outlets, and other related agencies.

• Stay updated on emerging public issues that might impact the education system and keep the superintendent informed.

• Plan and execute community outreach events to foster positive relations.

• Provide timely updates to the media on breaking news and significant district events.

• Collaborate with educational, public safety, and emergency entities to maintain accurate communication, especially in emergency situations.

• Oversee the district's digital presence, including the maintenance of the district website and social media accounts.

• Plan, design, and oversee web-based materials and activities.

• Foster and nurture relationships with media correspondents, school staff, and the broader community.

• Address public information requests promptly and provide insights on school district policies and programs.

• Craft, write, and/or edit speeches, presentations, messages, and other correspondence for the superintendent of schools

Job Qualifications

MINIMUM QUALIFICATIONS:

A) Graduation from a regionally accredited or New York State registered college or university with a Bachelor’s degree AND three (3) years of experience in public information and/or media relations; OR

B) Graduation from a regionally accredited or New York State registered college or university with an Associate’s degree AND five (5) years of experience in public information and/or media relations.

Civil Service Title: Community Relations Coordinator

Job Number: 24-152